Font Research: Initial ideas
Here are some font ideas, along with our current name for our film: "The Subject".
This name is a strong candidate for what we actually use because it sounds and appears like a horror film that you'd hear in the real world. The vagueness of this name adds enigma to what it could be about.
We plan to show these fonts to our focus group and ask them their opinion of the name and also which font looks better for our credits.
All of these fonts are quite typical to horror film fonts as they all include some sort of edge or sharp effect which makes it look scary and immediately aware of the fact it is a horror film as opposed to a rom-com for example which would have much softer fonts used for their title and credits.
All of these fonts are quite typical to horror film fonts as they all include some sort of edge or sharp effect which makes it look scary and immediately aware of the fact it is a horror film as opposed to a rom-com for example which would have much softer fonts used for their title and credits.
Other Films
In classic horror films, the fonts used are all extremely similar and all follow a traditional vibe.

As you can see from these classic horror films, the fonts used in the titles are all very basic and traditional and this could juxtapose modern horror film fonts which could challenge the traditions and go for something different which wouldn't immediately suggest that the film was a horror. I want to make our film a mixture of traditional horror fonts and modern fonts which challenge the conventions for our credits too. I feel like this will give our film that sentimental and classic value as well as a modern twist that will alter and trick the audiences expectations (audience theory by Neale).
As you can see from this advertisement from the recent movie, "the Visit", it cleverly uses a homely and child-friendly font for the title and other advertising letters which makes it seem like a happy or friendly film.
However, because we as the audience know that its a horror film that we have chosen to watch a horror film as a psycho graphic, this font will perplex us and make us feel excited to know how this film is going to shock and scare us as its going to completely contrast a 'friendly' film.

As you can see from these classic horror films, the fonts used in the titles are all very basic and traditional and this could juxtapose modern horror film fonts which could challenge the traditions and go for something different which wouldn't immediately suggest that the film was a horror. I want to make our film a mixture of traditional horror fonts and modern fonts which challenge the conventions for our credits too. I feel like this will give our film that sentimental and classic value as well as a modern twist that will alter and trick the audiences expectations (audience theory by Neale).
Fonts used in Modern Horror films
As you can see from this advertisement from the recent movie, "the Visit", it cleverly uses a homely and child-friendly font for the title and other advertising letters which makes it seem like a happy or friendly film.However, because we as the audience know that its a horror film that we have chosen to watch a horror film as a psycho graphic, this font will perplex us and make us feel excited to know how this film is going to shock and scare us as its going to completely contrast a 'friendly' film.
These modern fonts are inspiring to us as a group and we want our film to have the same effect as 'the Visit' does, where it presents itself as a friendly film whereas its actually scary: we want to excite the audience.


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